King the Land (2023) Korean Drama Review

King of the Land is a VVIP business lounge, a paradise for hotels with a lot of money. The King Group owns it. The King Group also owns hotels, marketing companies, and an airline.

King the Land (2023)

The South Korean TV show King the Land (삋더랼드) premiered in 2023 and stars Lee Jun-ho and Im Yoon-ah. It had 16 episodes that aired on JTBC every Saturday and Sunday at 22:30 (KST) from June 17, 2023, to August 6, 2023. You can also watch this TV show on Netflix and TVING in South Korea.


DramaKing the Land
DirectorIm Hyun-Wook
WriterChoi Rom
No of Episodes16
Release DateJune 17 – August 6, 2023
RuntimeSaturday & Sunday 22:30
CountrySouth Korea

King the Land (2023): Story

Heir Goo Won cannot stand fake smiles. He can always count on Cheon Sa Rang to smile at him when they meet. They want to find happy times when they can smile at each other.

King of the Land is a VVIP business lounge, a paradise for hotels with a lot of money. The King Group owns it. The King Group also owns hotels, marketing companies, and an airline. Now Goo Won is in a fight over his fortune. He is smart, graceful, and charming, but when it comes to dating, he doesn’t know what’s best for him.

Cheon Sa Rang’s smile lights up the world. She is thrilled to have gotten a job at the King Hotel, where she had some of the best times as a child. Now she has to let go of those sweet memories and grow up quickly so she can deal with the biases and misunderstandings that happen a lot at work.

King the Land (2023): Cast

Main Characters

1) Lee Jun-ho as Goo Won (Instagram)

Lee Jun-ho

Lee Jun-ho is an indie singer, songwriter, dancer, musician, and actor from South Korea. He was born in Seoul, South Korea, on January 25, 1990. He is in the boy band 2PM from South Korea. A Korean movie called Cold Eyes was Jun-ho’s first role as an actor. 

Since then, he has been in many shows and movies, including Good Manager (2017), Rain or Shine (2017–18), Wok of Love (2018), and King the Land (2023). With his part in the historical drama The Red Sleeve (2021), he won the 58th Baeksang Arts Awards for Best Actor in a TV Show. When Jun-ho won Superstar Survival in 2006, he first came to people’s attention.

2) Im Yoon-ah as Cheon Sa-rang (Instagram) (Youtube)

Im Yoon-ah

Im Yoon-ah, also known as Yoona, is a South Korean singer, actress, and model. Her birthday is May 30, 1990, and her home city is Yeongdeungpo in Seoul, South Korea. The first time we saw Yoona, she was in the girl group Girls’ Generation.

Later, she joined the subgroup Girls’ Generation-Oh!GG. She is now one of the most popular singers in South Korea and a member of one of the most famous girl groups in the world. 

You Are My Destiny (2008), Love Rain (2012), Prime Minister & I (2013), The K2 (2016), The King in Love (2017), Hush (2020–21), Big Mouth (2022), and King the Land (2023) are just some of the TV shows that Yoona has been in. 

She has been in three movies: Confidential Assignment (2017), Exit (2019), in which she plays the lead part for the first time, and Confidential Assignment 2 (2022). 

Supporting Characters:

People around Goo Won

  • Son Byong-ho as Goo Il-hoon
  • Nam Gi-ae as Han Mi-so
  • Kim Dong-ha as Yoon Ji-hoo
  • Kim Seon-young as Goo Hwa-ran
  • Ahn Se-ha as Noh Sang-sik

People around Cheon Sa-rang

  • Go Won-hee as Oh Pyung-hwa
  • Kim Ga-eun as Kang Da-eul
  • Kim Young-ok as Cha Soon-hee

Employees at King Group

  • Kim Jae-won as Lee Ro-woon
  • Lee Ji-hye as Do Ra-hee
  • Gong Ye-ji as Kim Soo-mi
  • Kim Jung-min as Jeon Min-seo
  • Kim Chae-yun as Doo-ri
  • Lee Ho-seok as Se-ho
  • Choi Ji-hyun as Ha-na


  • Choi Tae-hwan as Seo Chung-jae
  • Jo Won-jo as Professor Yoon
  • Lee Ye-joo as Seo Cho-rong

Why I Watch This TV Show?

Here are some reasons why “King The Land (2023)” might be fun to watch:

  • The two main characters in the drama, Goo Won and Cheon Sa Rang, are trying to find happiness in their lives and are in a relationship.
  • It takes place in a fancy VVIP business club that is owned by The King Group. The King Group also runs an airline, hotels, and marketing firms.
  • The story of the play is interesting, and it’s all about Goo Won’s fight over his money.
  • The actors in the show are very good. Lee Jun Ho plays Goo Won and Im Yoon Ah plays Cheon Sa Rang.
  • People who watched the drama liked how it had a lighthearted and funny romance, as well as sweet times between the leads and how strong their relationship was.